Social Media v Publicity: Which One Is For You? By Sian Yewdall www.sianyewdall.com       During a recent 1:1 session with a new client, she admitted that she was spending most of her free time working on her social media profile to position herself as an influencer. She had come to me with help […]

Four Ways to Pitch a Story Without a Press Release By Sian Yewdall Woman Rising Magazine     Want know a dirty little secret PR professionals have known for years? You don’t need a press release to secure media coverage. If you’ve been thinking about hiring someone to write a release for you, or are […]

How to Secure Media Coverage Without A Press Release By Sian Yewdall Woman Rising Magazine     According to the latest research our attention spans have reduced by 4 seconds over the past decade. Can you blame it? When you can skip an intro, jump to the next episode at the tap of the finger […]